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The petition for Groupon to stop ads on @ApprenticeNBC to protest Trump's racist attacks was a success!
j6ordon from NYC with 516 followers started this.
SVP, Digital at @FentonProgress. Holds doctorate in cold rockin' it http://about.me/johngordon

Dear @Groupon — Donald Trump’s recent racist attacks against our president are blatant and grotesque. We ask you to pull your advertising support from @ApprenticeNBC in protest and ask NBC to fire Donald Trump now. Given the recent blowup over your Super Bowl commercials, you are a company that understands better than most how the perception of disrespect and insensitivity can impact your brand. If you do not show yourself to be a company that stands for basic civility and stands against hateful and hurtful rhetoric, I will no longer use your daily deal service.

Groupon responded 2011-04-28 23:28:40 UTC.
Tweets courtesy of founder @andrewmason and others. http://www.groupon.com

[note from admin: @groupon spokesperson @julie_mo tweeted a series of tweets starting around 5:30pm ET on Thursday April 28th. I’ve included them below, in chronological order]

@DumpDTrump Julie at Groupon here – we are not sponsors of Trump or Apprentice. We place ads on major ad networks that include NBC.com.

DumpDTrump Would appreciate your help in not perpetuating that we're sponsors. We're not. juliegroupon.com if you want more information.

@TruthTeller10 You’re right and they haven’t run in weeks. But we’re blocking future ones from running there, just in case.

@DCdebbie The ads haven’t run there in weeks. We just confirmed that they’re not running there in the future.

@thinkprogress Make it clear that we NEVER sponsored the Apprentice, not that we’re “stopping.” I demand accountability on your end, too.

@thinkprogress Advertising on parent network is not the same as sponsoring the show and I’ll argue this indefinitely. It’s about intent.

@thinkprogress You have a responsibility to inform people thoroughly on what they’re protesting, and you haven’t done that.

Posted 2011-04-28 23:28:40 UTC

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the bomb-diggety
for Twitter activism
Wow. Brilliant.
stroke of genius.
Twitter comes of age
as an advocacy tool.
This. Is. Awesome.
okay, so i rlly love act.ly
3dna